Introducing the Human-first Responsible AI Pledge
Do you believe in AI that serves people, not just processes?
Thank you to our sponsors and supporters
What is the human-first responsible AI pledge?
The Human-First Responsible AI Pledge is a call for leaders to adopt AI in a way that is ethical, human-centred, and commercially viable.
Developed by Mitali Deypurkaystha, Pascal Fintoni, and Dr Yulia Dzenkovska, it is a values-grounded framework to affirm our responsibility to use AI transparently and inclusively, uplifting people and empowering every community.
Get your copy of the pledge
Adopt AI without trade-offs. The Human-First Responsible AI Pledge gives you the practical roadmap to lead ethically and profitably.
Sign up and join the movement designed to put people first and address common concerns about ethics versus profitability.
Meet the co-founders
Mitali Deypurkaystha
Chief Marketing Officer, AISensa. Helps regulated professional services make AI governance enforceable, evidenceable, and human.
“I ensure AI empowers the people doing the work, not replace their judgement.”
Pascal Fintoni
Senior AI and digital skills consultant, 30+ years in marketing. Helps teams use storytelling to demystify AI and make it more human and possible.
“I help make AI creative, clear, and practical.”
Yulia Dzenkovska
Chartered Marketer, social entrepreneur, and consultant. Helps organisations create human-centred AI projects that build trust and spark inclusion.
“I believe in AI that serves people, not just processes.”
Sign up to the pledge
Already adopting AI and automation with humanity at its core? Join this Human-First movement and affirm your commitment to fairness, safety, and inclusion today.
Share the pledge with others
Let’s build a future where AI uplifts people not just processes. Spread the word about this essential framework to share AI knowledge and empower founders and communities everywhere.
Host a briefing session
Bring the conversation to your team and network! Mitali, Pascal, and Yulia deliver engaging sessions on making AI ethical, practical, and highly profitable for leaders, sharing the why and how.
Let's build the right future
We can make AI Profitable, Principled, and People-Powered.
We can introduce AI responsibly to empower your teams and deliver tangible ROI.
We can future-proof our businesses and adopt AI in a way that’s ethical, human-centred, and commercially viable.
Ready to take action? This pledge could redefine your business standards, taking you from principles to practical implementation.
Here's how you can get involved...
Hey, we'd love to hear from you!
We’re excited to hear how you’re putting the Human-First Responsible AI Pledge into action.
Share your stories of putting people first, building trust, and empowering your teams.
Your examples help strengthen our AI ecosystem and inspire communities everywhere.
Tell Mitali, Pascal, and Yulia how you’re making an impact.